Thai Motor Show
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DONGFENG RICH 6
The Dongfeng Rich 6 is a mid-size pickup truck manufactured by Dongfeng Motor under its Rich lineup. Developed to compete in the popular pickup truck market, the Rich 6 is well-regarded for its robust build, versatile performance, and cost-effectiveness. Available in both gasoline and diesel engines, it’s an appealing choice for buyers seeking a reliable, multi-purpose truck for both work and recreational use.
Type: Pickup
Engine size (cc): 2300-2400
Number of doors: 4
Number of seats: 5
1. Overview
Model: Dongfeng Rich 6
Type: Mid-size Pickup Truck
Manufacturer: Dongfeng Motor Corporation
Target Market: Buyers looking for a durable and versatile truck suitable for both urban driving and off-road activities, with utility for both commercial and personal use.
2. Exterior Design
Dimensions: The Rich 6 has a sturdy, truck-like build with a wide stance and good ground clearance, suitable for off-road driving.
Front Fascia: Features a bold grille with chrome accents, flanked by halogen or LED headlights, giving it a rugged and modern look.
Wheels: Typically equipped with 16- or 17-inch alloy wheels, adding to its robust appearance and off-road capabilities.
Body Style: The truck bed is spacious and designed for carrying a variety of loads, with standard configurations available in both single and double cab styles.
Rear Design: Includes LED taillights and a simple, durable rear bumper, reinforcing the truck’s utilitarian focus.
3. Interior and Comfort
Seating Capacity: Available in two configurations – single cab and double cab – with seating for up to five passengers in the double cab version.
Materials: Basic trims feature durable fabric seats, while higher trims may include synthetic leather for a more comfortable feel.
Infotainment System: Depending on the trim, the Rich 6 features a 7- or 9-inch touchscreen infotainment system with Bluetooth, USB, and AUX connectivity, along with optional Apple CarPlay and Android Auto.
Climate Control: Manual air conditioning is standard, with automatic climate control available on higher trims for added comfort.
Additional Interior Features: Keyless entry, power-adjustable seats, and steering wheel controls are available in select trims, enhancing convenience for drivers.
4. Performance and Engine Options
Engine Options:
2.4-liter Gasoline Engine: Provides around 158 horsepower and 230 Nm of torque, suitable for everyday driving and light-duty hauling.
2.3-liter Diesel Engine: Turbocharged and offering around 163 horsepower and 380 Nm of torque, this engine is better suited for heavier loads and off-road performance.
Transmission: Both a 5-speed manual and a 6-speed automatic transmission are available, depending on the engine and trim level.
Drive System: Offered in both 2WD and 4WD configurations, with 4WD models equipped with selectable modes for enhanced off-road capability.
Suspension: Front independent double wishbone suspension and rear leaf springs ensure durability and stability, especially when carrying heavy loads.
5. Fuel Efficiency
Fuel Type: Available in both gasoline and diesel.
Fuel Economy: The diesel variant is more fuel-efficient, achieving approximately 8 to 9 liters per 100 kilometers, while the gasoline variant averages around 10 to 11 liters per 100 kilometers.
6. Safety Features
Airbags: Standard dual front airbags, with additional airbags on higher trims for enhanced protection.
Braking System: Equipped with Anti-lock Braking System (ABS) and Electronic Brakeforce Distribution (EBD) to provide stability during sudden stops.
Additional Safety Features:
Electronic Stability Control (ESC)
Traction Control System (TCS)
Hill Start Assist (HSA)
Hill Descent Control (HDC) on select 4WD models
Parking Assistance: Rear parking sensors and a rearview camera are standard on higher trims to assist with parking and maneuvering.
7. Technology and Connectivity
Audio System: Basic audio system with four speakers, with a higher trim offering a premium audio setup for improved sound quality.
Navigation: Integrated GPS navigation is available on select trims, offering convenience for long-distance driving or off-road travel.
Charging: USB charging ports are available for both front and rear passengers in the double cab variant.
Connectivity: Bluetooth hands-free and steering wheel controls allow for easier access to infotainment while driving.
8. Cargo and Storage
Truck Bed: The Rich 6’s truck bed is designed for utility, capable of carrying moderate to heavy loads. It comes equipped with tie-down points and can be accessorized with bed liners, tonneau covers, or roll bars for added functionality.
Payload Capacity: Approximately 1,000 kg (varies by configuration), making it suitable for a range of uses, from construction to recreational purposes.
Interior Storage: Various compartments throughout the cabin, including door pockets, a center console, and cup holders, provide practical storage options.
9. Pricing and Availability
Price Range: The Rich 6 is priced competitively in the mid-size pickup segment, making it an attractive option for buyers looking for a durable, affordable truck.
Availability: Primarily available in China and select international markets, including parts of Asia, the Middle East, and South America. It is often sold through Dongfeng's extensive dealer network and third-party importers.
10. Pros and Cons
Pros:
Versatile and durable design suited for both urban and off-road use.
Available with both gasoline and diesel engines, providing flexibility.
Good towing and payload capacity for its class.
Competitive pricing compared to other mid-size pickups in the market.
Cons:
Interior materials and comfort are basic, especially in lower trims.
Limited advanced safety features in base trims.
Brand recognition and resale value may be lower in international markets.
11. Comparison with Rivals
The Dongfeng Rich 6 is positioned as a cost-effective alternative to more popular mid-size pickups, such as the Toyota Hilux, Nissan Navara, and Ford Ranger. While it may lack some of the premium features and brand reputation of these rivals, it offers solid performance, durability, and affordability, making it a practical choice for budget-conscious buyers.
The Dongfeng Rich 6 is a reliable, versatile, and competitively priced pickup truck. Its performance capabilities, combined with a spacious cargo area and available 4WD options, make it well-suited for both personal and commercial use.
Model: Dongfeng Rich 6
Type: Mid-size Pickup Truck
Manufacturer: Dongfeng Motor Corporation
Target Market: Buyers looking for a durable and versatile truck suitable for both urban driving and off-road activities, with utility for both commercial and personal use.
2. Exterior Design
Dimensions: The Rich 6 has a sturdy, truck-like build with a wide stance and good ground clearance, suitable for off-road driving.
Front Fascia: Features a bold grille with chrome accents, flanked by halogen or LED headlights, giving it a rugged and modern look.
Wheels: Typically equipped with 16- or 17-inch alloy wheels, adding to its robust appearance and off-road capabilities.
Body Style: The truck bed is spacious and designed for carrying a variety of loads, with standard configurations available in both single and double cab styles.
Rear Design: Includes LED taillights and a simple, durable rear bumper, reinforcing the truck’s utilitarian focus.
3. Interior and Comfort
Seating Capacity: Available in two configurations – single cab and double cab – with seating for up to five passengers in the double cab version.
Materials: Basic trims feature durable fabric seats, while higher trims may include synthetic leather for a more comfortable feel.
Infotainment System: Depending on the trim, the Rich 6 features a 7- or 9-inch touchscreen infotainment system with Bluetooth, USB, and AUX connectivity, along with optional Apple CarPlay and Android Auto.
Climate Control: Manual air conditioning is standard, with automatic climate control available on higher trims for added comfort.
Additional Interior Features: Keyless entry, power-adjustable seats, and steering wheel controls are available in select trims, enhancing convenience for drivers.
4. Performance and Engine Options
Engine Options:
2.4-liter Gasoline Engine: Provides around 158 horsepower and 230 Nm of torque, suitable for everyday driving and light-duty hauling.
2.3-liter Diesel Engine: Turbocharged and offering around 163 horsepower and 380 Nm of torque, this engine is better suited for heavier loads and off-road performance.
Transmission: Both a 5-speed manual and a 6-speed automatic transmission are available, depending on the engine and trim level.
Drive System: Offered in both 2WD and 4WD configurations, with 4WD models equipped with selectable modes for enhanced off-road capability.
Suspension: Front independent double wishbone suspension and rear leaf springs ensure durability and stability, especially when carrying heavy loads.
5. Fuel Efficiency
Fuel Type: Available in both gasoline and diesel.
Fuel Economy: The diesel variant is more fuel-efficient, achieving approximately 8 to 9 liters per 100 kilometers, while the gasoline variant averages around 10 to 11 liters per 100 kilometers.
6. Safety Features
Airbags: Standard dual front airbags, with additional airbags on higher trims for enhanced protection.
Braking System: Equipped with Anti-lock Braking System (ABS) and Electronic Brakeforce Distribution (EBD) to provide stability during sudden stops.
Additional Safety Features:
Electronic Stability Control (ESC)
Traction Control System (TCS)
Hill Start Assist (HSA)
Hill Descent Control (HDC) on select 4WD models
Parking Assistance: Rear parking sensors and a rearview camera are standard on higher trims to assist with parking and maneuvering.
7. Technology and Connectivity
Audio System: Basic audio system with four speakers, with a higher trim offering a premium audio setup for improved sound quality.
Navigation: Integrated GPS navigation is available on select trims, offering convenience for long-distance driving or off-road travel.
Charging: USB charging ports are available for both front and rear passengers in the double cab variant.
Connectivity: Bluetooth hands-free and steering wheel controls allow for easier access to infotainment while driving.
8. Cargo and Storage
Truck Bed: The Rich 6’s truck bed is designed for utility, capable of carrying moderate to heavy loads. It comes equipped with tie-down points and can be accessorized with bed liners, tonneau covers, or roll bars for added functionality.
Payload Capacity: Approximately 1,000 kg (varies by configuration), making it suitable for a range of uses, from construction to recreational purposes.
Interior Storage: Various compartments throughout the cabin, including door pockets, a center console, and cup holders, provide practical storage options.
9. Pricing and Availability
Price Range: The Rich 6 is priced competitively in the mid-size pickup segment, making it an attractive option for buyers looking for a durable, affordable truck.
Availability: Primarily available in China and select international markets, including parts of Asia, the Middle East, and South America. It is often sold through Dongfeng's extensive dealer network and third-party importers.
10. Pros and Cons
Pros:
Versatile and durable design suited for both urban and off-road use.
Available with both gasoline and diesel engines, providing flexibility.
Good towing and payload capacity for its class.
Competitive pricing compared to other mid-size pickups in the market.
Cons:
Interior materials and comfort are basic, especially in lower trims.
Limited advanced safety features in base trims.
Brand recognition and resale value may be lower in international markets.
11. Comparison with Rivals
The Dongfeng Rich 6 is positioned as a cost-effective alternative to more popular mid-size pickups, such as the Toyota Hilux, Nissan Navara, and Ford Ranger. While it may lack some of the premium features and brand reputation of these rivals, it offers solid performance, durability, and affordability, making it a practical choice for budget-conscious buyers.
The Dongfeng Rich 6 is a reliable, versatile, and competitively priced pickup truck. Its performance capabilities, combined with a spacious cargo area and available 4WD options, make it well-suited for both personal and commercial use.
